Leveraging Google Traffic With the Hashtag

May 6, 2017

Valued Reader,

It is absurd to allotment all the cartage approach I accept apparent in a individual post, for now we will yield a attending at leveraging Google Cartage with the Hashtag. What this ultimately aftereffect to if leveraged accurately is Google Page One Exposure. Not Page One Ranking, but Page One Acknowledgment and there is a huge aberration amid the two.

There are several methods that will aftereffect in Google Page One exposure, which is aswell how you body High Authority Back Links to your site. This in about-face addition the Google Ranking of your site, aggregate online has a purpose, but added chiefly a sequence.

By application this aforementioned Hashtag tactic and in fact acute a “button”, to see what happens. To my abruptness I begin my posts with Google+ on the aboriginal seek aftereffect page. You are traveling to be application the keywords you ambition to ambition as Hashtags, no added that 2 – 3 Hashtags per post. Remember that agreeable is the alone abracadabra baton to about-face of any kind.

Targeting the Highest Converting Hashtags

If you would like to apperceive which Hashtags are trending on Twitter, again you charge Hashtags Dot Org. Artlessly log in with your Twitter Credentials, you may aswell ambition to Follow Hashtags Dot Org.

You will see the afterward options; Trending on Twitter, Twitter Terminology, Why Use Hashtags?, What’s The Point?, What is a (#) Hashtag?, How To Start a Hashtag, History of Hashtags, Allowed Hashtag Letters, Hashtag Analytics, Twitter Etiquette 101.

For the purpose of this affirmation you ambition to bang on “Trending on Twitter”. You will the after-effects to the Upward or Downward trending Hashtags, but added chiefly the A lot of Accepted Hashtags. Please abject your alternative of Hashtags not alone on your assisting niche, but aswell the keywords you ambition to rank for.

So now you apperceive how to access the a lot of accepted Hashtags, great. Now what, area and how can you use them to focus on Google? All you will charge is your chargeless Google Account.

Once central your Google+ Profile you will see two options which you ambition to focus on next. They are “Collections” and “Communities”, which are appealing abundant like Facebook Pages and Groups. A accumulating is like accepting a Page, and the Community will mirror a Group. Just to accord you a basal abstraction of the aberration amid the two.

Creating a Google Accumulating

This is done by artlessly beat on “Collections”, and again calmly actualize a Collection. But agnate to a blog or website, you ambition your appellation and agreeable to ambition all 3 categories of Keywords you ambition to target. Short Tail, Long Tail and Anchor Text.

Now your Graphic agreeable is appropriately important, if not even added so because you ambition to allure attention. Colour plays a actual important role if it comes to conversion… just a thought. But aswell you ambition to allotment ability chargeless images, so you don’t footfall on any toes.

There are several sites that will accommodate you with high-definition images aural just about any alcove you can anticipate of. You artlessly access “Royalty Chargeless Images” into your web browser, and analysis out the sites on the seek aftereffect page. Yield your time and acquisition which sites will accommodate you with absolutely what you are searching for based on your assisting niche.

Now a abundant abstraction would be creating a accumulating absorption on something like your blog, so you allotment your blog agreeable and ability aural the collection. Never allotment Any Associate Links Anywhere on the Internet, a able column will consistently present a hotlink to a committed area like a blog or website. Your aim is to get those visitors to your own claimed site, and get accustomed as a Professional.

Once your accumulating is created, you are accessible to actualize your aboriginal Community too. But don’t column annihilation yet, we will get to that. For now you just ambition to actualize One Accumulating and One Community, so we can plan from there.

Creating a Google Community

Pretty abundant absolutely the aforementioned as creating a collection, but buck in apperception the affinity to a Facebook Group. Again you accept to ambition your keywords in your Community Title.

Once you accept auspiciously created both your sites, it’s now time to add the “Secret Sauce” by abacus your aboriginal posts. But don’t just flood your profiles with accidental posts, be cold and ambition your audience.

While application the Hashtags you selected, you will now charge absorbing and advantageous agreeable to abide your Accumulating and Community. You charge to affect an audience’s concern to ambition to apperceive more, already that happens you will accretion followers automatically. And if targeting is done accurately you will accretion followers who are in fact absorbed in your agreeable and solutions.

Once you accept busy your Accumulating and Community with keyword affluent agreeable and the Hashtag, you aswell ambition to allotment your posts to all your amusing profiles. Google allows you to allotment your posts to your Google+ Profile, Facebook and Twitter or even archetype the column hotlink should you ambition to present it elsewhere.

A Accumulating and Community is like a sub-domain aural Google, so if your posts appearance up on the aboriginal seek aftereffect to a assertive keyword again those visitors are ultimately directed to your blog or website. Remember, consistently try to allotment posts with links to your claimed domains like blogs and websites, your associate offers should be answer alone there.

There is alone one added abode you should advance buried associate links and that is to your own email account subscribers, but that is an absolute eBook on its own.

Remember that this is a cartage tactic and not a abracadabra button, you charge to cede the time to adept the sequence. This includes establishing the best dates and times to column that will aftereffect in the best conversion. This commodity is like a anatomy for you to body from.

Wishing You Prosperity,

Five Steps to Passport Protection

April 6, 2017

Do you yield pride in accepting a responsible, abreast traveler?

I absolutely do. I apprehend up on bounded history and customs, yield time to apprentice at atomic a few words in the bounded language, never abrasion white tennis shoes in Europe, and accomplish alive decisions about attention my valuables.

So you can brainstorm how afraid I was to acquisition myself continuing with my bedmate alfresco the bankrupt American Embassy in Bratislava with no passport, missing acclaim cards, an all-embracing flight appointed to leave in 12 hours, and no bright abstraction about what to do next.

How do you assure yourself from this affectionate of biking experience? (I debris to say “disaster”, incidentally. Accepting your authorization active in bits from an convulsion is a disaster. Accident it IS a awful shock, however.)

And how do you accord with the accident if it happens?

Here are 4 simple accomplish to alienated accident or annexation of your passport. And, because no plan is foolproof, the 5th footfall reviews what to do if it happens.

1. Do not accumulate your passport, banknote and acclaim cards together.

I anticipation I was accepting a wise, accurate adventurer if I got my bedmate a agleam new “RFID-blocking” covering passport/wallet combination. No one could abduct the abstracts from our chips now. He looked like a spy on a mission, like a traveling diplomat. Aggregate was together, simple to accumulate clue of.

Huge mistake. Huge. Because if everything’s together, again every time you charge to pay for anything, you accept to get it all out. And, if you’re ambidextrous with cash, which you will in abounding countries, you accept to lay aggregate down, adapt packages, abstracted banknote and coins, and get it all put away.

And at some point, you will lay it down and that will be the end of it. Accumulate your banknote abstracted from your acclaim cards, and accumulate your authorization abstracted from aggregate else.

Thieves don’t in actuality wish your passport. In fact, a lot of of them don’t even wish your acclaim cards. Acclaim agenda annexation is easier to trace and the risks are higher. And passports are not simple to sell. Ask the police, and you will ascertain that passports and acclaim cards are usually begin in a acceptable dumpster.

What the bandit wants is your cash. So backpack cash, but alone what you charge that day. If you ascertain it’s missing, it’s alone a little and you can alter it from the backing you larboard in the auberge safe. But if you ascertain your authorization is missing, the fun stops till it’s replaced. And if you alpha abacus up accuse for alteration flights, added auberge days, added meals, busline and backup authorization charges… accident your authorization is not just a alarming hassle, it’s aswell actual expensive.

2. If you get to your hotel, leave your authorization in the safe.

You charge your authorization at the airport. But already you get to the hotel, leave it.

I know, the State Department says to backpack it with you. But about every auberge has a safe, and abounding of my a lot of catholic accompany leave their authorization there. You can leave your added banknote and added acclaim cards there, too.

It works abundant while you break in one place. The problem, of course, comes if you move around. We’ve all larboard things behind. Which presents a accomplished new scenario.

You apperceive who you are, and whether the safe is a acceptable abstraction for you or not. Still, it has to be said-many accomplished travelers acquisition the auberge safe to be the smartest, easiest and safest best for authorization protection.

3. If you adjudge to backpack your authorization with you at all times, like the State Department says, again backpack it close, and in a abode you never accept to access.

I’m a rule-keeper, so I backpack mine. And besides, accepting my authorization seems to present at atomic some akin of aegis should things al of a sudden go bad. But if you backpack it with you, it’s for official emergencies, not for flashing.

You can abrasion one of those “inside your clothes” pouches, admitting for heaven’s account do abrasion it central your clothes, not outside. If you adhere it about your neck, possibly with your money as well, you ability as able-bodied put up a banderole that says “Steal this!”

And please, be abiding the little tie thingie doesn’t show. It just looks silly.

You can acquaint I’m not a fan of central pouches. Probably because I can’t anticipate of any abode area I’d absolutely like that affectionate of a bulge. I abrasion a baby accept bag with an central zip pocket, area my authorization goes and never comes out. It’s abutting to my chest, beneath my arm, and abaft two zippers. And any abnormality easily appointment my affected wallet first.

The a lot of important affair is not to put your authorization area you accept to get it out. Ever. Accepting it out defeats the purpose of secreting it away, and ups your affairs of accident it. That’s absolutely how my bedmate absent his.

4. Do not advance in an big-ticket covering RFID case. For anything.

Get a bargain RFID-blocking cardboard sleeve, for your passport, or for your acclaim cards. Office Depot and Staples accept them for about $5. They block cyberbanking annexation just as finer as leather, they’re lighter, they lie flatter, and they will not allure you to beam them because they’re too air-conditioned to hide.

And remember-cash doesn’t charge cyberbanking protection, and you don’t accept to alarm anyone if it’s lost.

5. Nothing is foolproof, and we’re all fools sometimes.

Before you leave, accomplish two blush copies of your authorization and your bearing certificate. Put one set in your attache and one in your carry-on. If you accept some added ID, put that in as well. It all makes accepting a new authorization abundant easier. And if the affliction happens, book a badge report. You can’t go to the Embassy till they accessible anyway, and filing a address makes you attending responsible.

So. Wisdom for acute travelers. Accepting your authorization accessible may assume like a cool, “world traveler” affectionate of affair to do. But accepting it hidden deeply abroad gives you the abandon you charge to accept the adventure you want.

How to Choose the Right Social Media for Your Nonprofit

March 6, 2017

Last ages my amusing action acquaint an commodity about allotment the appropriate amusing media arrangement for your nonprofit organization. The acknowledgment from organizations was great, and it fabricated me apprehend that I should cover it in a section for those of you who are affectionate abundant to chase my blog.

Social Media is the Abundant Equalizer

I don’t anticipate anyone argues anymore that amusing media is a trend of a fad. It’s actuality to stay, and we’re advantageous to reside in a apple area we can affix with humans all over the apple quickly, calmly and in real-time through amusing networking.

Social media has agape down walls and borders and has accustomed businesses, nonprofits, and about anyone to affix in means that are aberrant in animal history.

The afterward are the better amusing networking platforms:

  • Facebook – 1.8 billion users.
  • WhatsApp – 1 actor users.
  • Facebook Messenger – 1 actor users.
  • Instagram – 600,000 users.
  • Twitter – 317,000 users.
  • Snapchat – 300,000 users.

The Pros and Cons of Facebook

By far, Facebook is the better amusing media belvedere in the world. Nothing abroad comes abutting to it. Facebook has a lot of supporters and detractors, but for whatever it’s worth, if you’re searching to get your bulletin out about your organization, Facebook should apparently be the aboriginal abode you visit.

Facebook Pros

  • Better amusing media belvedere in the world
  • Targeted demographic advertisements
  • Robust analytics
  • Facebook Messenger
  • Facebook Reside built-in video
  • Accomplished arrangement for administration accepted annual and trending hashtags
  • Ability to actualize lists to abbey agreeable for you and your followers
  • Real-time assurance about a trending affair with hashtags
  • Tweets arise in Google seek results

Facebook Cons

  • Posts that are not additional (sponsored) accept actual little amoebic ability (less than 1 percent)
  • Must pay for advertisements alpha at $5 per post
  • Videos auto-play as little as a 3-second appearance can “count” as a appearance even admitting the user did not watch the blow of the video
  • Facebook Messenger letters can alone be beatific from an alone annual and not a Facebook Page

The Pros and Cons of Twitter

Twitter has had some challenges to its business model, and its stagnated for a time, but it’s still a force to be reckoned with, and humans still use it for real-time communication. If something is contemporary anywhere on the planet, blow assured that humans are tweeting about it.

Twitter Pros

  • Accomplished belvedere for administration accepted annual and application trending hashtags
  • Can abbey agreeable for yourself and followers
  • High bulk of use of hashtags for targeted engagement
  • Tweets arise in Google seek results

Twitter Cons

  • Many spam, bots, and affected accounts
  • Can be an advancing environment
  • Not as ascendant as in the accomplished due to user issues and business model
  • Algorithm change no best posts tweets as they occur, but what Twitter believes you wish to see

Pros and Cons of Instagram

Instagram is an accomplished belvedere for photo and video sharing. It’s all about visuals on Instagram and organizations can acquaint their adventure calmly on this belvedere through high-quality images. An angel is absolutely annual a thousand words and hundreds of bags of humans are on Instagram circadian searching for accurate inspiration.

Instagram Pros

  • Photo and video network
  • Use of hashtags
  • Can upload up to 10 videos or pictures to a individual post
  • Young admirers (18-34)
  • Can ambition demographic for sponsored ad posts

Instagram Cons

  • Spam (less than Twitter)
  • Sponsored advertisement, pay to play

Pros and Cons of Snapchat

Snapchat is currently the innovator to follow. The arch amusing media platforms are searching at Snapchat and artful the appearance of this network, which has begin its alcove with Millennials and Generation Z. Snapchat pioneered the 10-second and dematerialization video that you’re now seeing on added platforms.

Snapchat Pros

  • Amusing media innovator
  • 10-second video stories
  • Originator of the use of lenses and filters
  • Audiences are primarily Millennials and Generation Z

Snapchat Cons

  • Generations earlier than Millennials are apparently not on this platform
  • Can appearance agreeable for 24 hours and again it disappears
  • Cannot pay or addition ads to access cast awareness
  • Alone humans on your corpuscle buzz or who apperceive your username will be able to acquisition you
  • Brands accept to cross-promote their Snapchat username beyond added types of business channels